Final results were absolutely positive... Upstream performed impressively in analyzing the traffic results, and modifying the campaign management strategy
Cesare BisioHead of Premium Services and AdvertisingVodafone Italy
Upstream and TMN Portugal launched one of the first cash prize-winning mobile marketing campaigns in Europe in 2007. It made a big impression in the Portuguese market and brought in great results in terms of ARPU growth for our partner. Upstream’s targeting and personalization methodology and tools also offered participants an exciting and interactive experience.
Final results were absolutely positive... Upstream performed impressively in analyzing the traffic results, and modifying the campaign management strategy 
Upstream and TMN Portugal launched one of the first cash prize-winning mobile marketing campaigns in Europe in 2007. It made a big impression in the Portuguese market and brought in great results in terms of ARPU growth for our partner. Upstream’s targeting and personalization methodology and tools also offered participants an exciting and interactive experience.
1. Contact
2. Engage
3. Convert