Upstream undertook this 35-day mobile promotion for Orange Spain in 2007. For this campaign, Upstream had to create custom profiles and communication strategies in order to excite consumers and maximize return in a very short time period. Targets were met, while achieving high levels of customer satisfaction.
Upstream undertook this 35-day mobile promotion for Orange Spain in 2007. For this campaign, Upstream had to create custom profiles and communication strategies in order to excite consumers and maximize return in a very short time period. Targets were met, while achieving high levels of customer satisfaction.
1. Contact
2. Engage
3. Convert